Brains of Nynas: Annika Girod
Annika Girod joined Nynas as Marketing Director in 2024, bringing with her a wealth of experience from operational and strategic marketing roles. Find out what's on her mind.
27 % Driving growth
My focus is on driving growth for Nynas. This involves a strategic focus on innovation, customer satisfaction, and operational excellence. By continuously improving our products and services, we can meet the evolving needs of our customers and stay ahead of market trends.
Annika Girod
Marketing Director
Annika Girod joined Nynas as Marketing Director in March 2024, having spent 13 years at Michelin Nordic in various operational and strategic marketing roles. She holds a master’s degree in business and economics from the Stockholm School of Economics. Annika is half-French and half-Swedish.
23 % Creating value
Creating value for our customers is at the heart of what Nynas does. By identifying, anticipating, and profitably satisfying customer needs, we ensure that our products and services not only meet but exceed expectations. This approach helps us build strong, long-lasting relationships with our customers, fostering loyalty and trust.
18 % Teamwork
Collaboration is essential for driving success in any organisation, and it is great to see how strong teamwork is at Nynas. By working together, teams can identify and solve problems more quickly, anticipate and meet customer needs more effectively, and ultimately create greater value for Nynas and its customers.
22 % Sustainability
One of the most important drivers for our industry and for Nynas. By prioritising sustainability and staying in tune with how the market evolves, we can reduce our environmental impact, improve operational efficiency, and enhance our brand reputation. This commitment also helps us attract and retain customers who value environmentally responsible practices.
10 % Children's books
In my spare time, I love reading and writing children’s books. Books are a way for me to escape reality and travel to an imaginary world where there are no rules. I have a secret dream to become the next Astrid Lindgren, but until then, I’ll keep my day job!
